Why in news?
The government is preparing to launch a ₹2,250 crore Export Promotion Mission to help Indian businesses navigate global trade uncertainties and boost overseas sales. The initiative, announced in the Union Budget 2025–26, is designed to cushion exporters against tariff shocks and supply‑chain disruptions.
Rationale
Indian exports have faced headwinds from geopolitical tensions, volatility in commodity prices and tariff hikes by major trading partners. At the same time, small and medium enterprises (SMEs) struggle to access affordable credit, certification and marketing channels. The mission aims to provide targeted support so that exporters can seize new opportunities and diversify markets.
Main components
- Niryat Protsahan: This component will offer trade finance through interest subsidies, credit guarantees and insurance to protect exporters against payment defaults and currency fluctuations.
- Niryat Disha: It will help companies identify new markets and adapt their products to foreign standards. Assistance will include funding for branding, packaging, quality certification, participation in trade fairs and establishing overseas warehouses.
- Focus on SMEs and e‑commerce: Special schemes will support micro, small and medium enterprises and online sellers, including training on cross‑border logistics and digital marketing.
- Simplifying procedures: The mission envisions streamlining customs processes, rationalising Goods and Services Tax on exports and building digital platforms to reduce paperwork.
Expected impact
By lowering the cost of doing business and providing market intelligence, the Export Promotion Mission could help India raise its share in global trade, create jobs and strengthen supply chains. It also complements ongoing efforts to sign new trade agreements and improve infrastructure at ports and airports.